SAP Application Management for DAS FUTTERHAUS

SAP Application Management for DAS FUTTERHAUS

From application management in SAP R/3 via the BTR roadmap to the new SAP S/4HANA system



DAS FUTTERHAUS has been shaping brick-and-mortar retail in the pet industry for over 35 years. Accompanied by Arvato Systems, the group of companies made its process landscape fit for the further expansion of the store network and the path to digital business.

Customer Benefits

Technically clean implementation of the SAP S/4HANA system
Agile project methodology that enables flexibility in the event of unexpected changes
Process consulting that identifies and improves bottlenecks and inefficient processes
Intensive support and clearly defined communication and escalation channels after go-live
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Arvato Systems convinced us not only with its professional project management, but also with its extensive process know-how and its solution-oriented and flexible approach to our challenges in the retail industry.


Project Overview

Initial situation

The retail industry is undergoing massive structural change, driven by changing customer expectations, global competition, and technological innovations. To achieve sustainable growth, retail companies must continue to develop their business models and become more customer-oriented, efficient, and crisis-resistant. The project aimed to modernize the process landscape of DAS FUTTERHAUS based on the jointly developed business transformation roadmap.


DAS FUTTERHAUS plans to scale the stationary retail model by around 300 additional stores to 750 stores in the long term. The sales strategy will also be supplemented with new, digital business models in the near future to enable a cross-channel customer journey.


To implement the process optimizations outlined in the Business Transformation Roadmap, DAS FUTTERHAUS decided to migrate the existing legacy system SAP R/3 to SAP S/4HANA to transform it. This resulted in a technically up-to-date and common process platform for the group of companies, precisely tailored to the needs of all process participants and with scope for further growth.

Our Services

In the role of SAP AMS partner and SAP consultant the Arvato Systems project team took over the competent planning and support of the SAP migration, from the kick-off workshop to the in-depth power days and the setup of the productive system through to the hypercare phase after the go-live.


The requirements for process optimization were jointly derived from the analysis of the current status and the strategic vision. In line with the results of this work, Arvato Systems developed process proposals based on SAP best practices and defined the timeline and responsibilities for the implementation of SAP S/4HANA. After setting up the SAP Fiori launchpad, the processes in the SAP modules Financial Accounting (FI), Controlling (CO), Materials Management (MM) and Sales and Distribution (SD) were set up, interfaces were transferred from the old SAP R/3 system and the data was migrated with the help of the SAP Migration Cockpit. After the test phase, the new system went live, closely accompanied by support from the Arvato Systems team.


DAS FUTTERHAUS is a leading supplier of pet supplies in Germany and Austria. The company was founded in 1987 in northern Germany and has since built up a network of over 432 specialist pet stores. With a continuously increasing turnover, DAS FUTTERHAUS is one of the fastest-growing companies in the pet supplies sector.


The expansion strategy of DAS FUTTERHAUS is based on two central building blocks: the expansion of the proven franchise system and the further development into an omnichannel retailer.

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Your Contact for Questions about our Solutions

Ralf Huchtkemper
Expert for the Retail & Consumer Goods Industry