Your Partner for Digital Transformation in the Media Industry

Successful content strategies are based on extensive customer data. Collecting, managing, and analyzing it is a must for identifying trends, targeting users, and building loyalty. Our solutions integrate seamlessly with products such as content management systems and ad management tools.

Digital touchpoints are essential for a good customer experience. The number of channels on which consumers use media content and services is constantly increasing. We help you manage the customer experience. Building and managing digital communities are just a few examples of how our solutions can be used.

Sustainability is becoming increasingly important for media production. The proper use of IT can significantly reduce the ecological footprint: energy-efficient systems and cloud computing reduce electricity and energy costs. At the same time, digital platforms offer a sustainable alternative for exchanging information and networking with people and organizations.

The Metaverse promises to make media consumption a fully interactive experience for customers.  New 3D formats, such as virtual events and web-based spaces, open new possibilities for media content and marketing. Arvato Systems is keeping an eye on developments in this area to support its customers as a partner on the way to Web3.

Data-based tools and AI applications are at the heart of tomorrow's media world: content can be played out in a personalized way, image and text recognition speed up production, and improve search and analysis processes. In this way, content will be adapted to target groups in a more targeted and effective way, while user convenience will increase. Arvato Systems is also working on developments in AI technologies.

Media usage is becoming faster and more international. As a result, workflows in production need to be more flexible and decentralized. Digital applications and cloud computing help teams to secure and edit content easily and reliably - even in the home office and on the road. Learn more about how our solutions support the Modern Workplace here.

The cloud is at the heart of any long-term, sustainable IT infrastructure of tomorrow. Streaming services, media producers, social media teams and publishers can leverage their technologies to deliver scalable solutions for growing user numbers and data volumes. Learn more about cloud & data center transformation here.

Security breaches are a major threat to proprietary content, patents and customer data. Comprehensive IT security can identify risks and effectively secure information and assets. State-of-the-art security solutions that protect customer data and applications in our data centers make us a reliable partner.

In the digital transformation, we support our customers from the media environment in making their business processes more efficient and, thus, more competitive. This applies to the optimal value creation of content and the financial area of media companies. Here, digital transformation means that various aspects, such as accounting, controlling, reporting, and operational management, can be redesigned with the help of modern tools like SAP FICO. This makes it possible to handle finance processes with significant cost savings, for example, through automated invoice processing systems or centralized risk management.