AOK VPS-Bund

A Key Referral Channel for the AOK

Working with Arvato Systems to Provide Shared Access for Sales Partners

Operate Nationwide, Make a Real Impact Locally

AOK Logo_Web

“VPS Bund” provides AOK’s contract partners operating nationwide with a centralized channel for processing online membership applications. The TYPO3-based application consolidates key administrative processes, takes regional jurisdictions into account, and facilitates the referral of prospective members to the appropriate AOK. This task is more challenging than it initially appears: The AOK is not a single, centrally organized health insurance fund, but rather a federation with regional jurisdictions. The AOK Federal Association, as the umbrella organization, represents the interests of the AOK.

Customer Benefits

Unified Partner Management
Integrated Regional SAP Assignments
Support for Commission Processing
Forwarding the ZIP code to the appropriate AOK
One central distribution channel instead of eleven solutions

With the VPS Agreement, we have reached an important milestone in the digitization of partner sales within the AOK community.

In collaboration with Arvato, we developed a nationwide, scalable infrastructure that will serve as the foundation for future growth and the further development of digital sales processes.

"The collaboration was always based on partnership, reliability, and a focus on finding solutions—with a shared understanding of practical solutions and sustainable results."

Felix Kellndorfer | Managing Director Market/Products, AOK-Bundesverband

We are pleased to contribute to the further development of digital processes within the AOK community through the VPS-Bund project. The digitization of the membership application not only supports efficient workflows among the parties involved but also strengthens the long-term viability of statutory health insurance as a key component of the healthcare system in Germany.

Miriam Neddermann | Gesamtprojektleitung aok.de | Arvato Systems

Project Overview

Initial Situation

Companies operating nationwide wish to forward online membership applications to the regionally responsible AOKs. However, the existing regional sales partner services required the use of up to eleven different solutions for this purpose. As a result, contractual partners operating across regions lacked a central, nationwide access point—leading to corresponding administrative burdens and inefficiencies.

Vision

The VPS Bund enables AOK’s contract partners operating nationwide to use a central link with their individual agent parameter ID for acquiring new customers. Interested parties can use this link to access a centralized ZIP code selector. They can then submit their online membership application to the regionally responsible AOK branch—without having to search for the correct contact person themselves.

Solution

Arvato Systems designed and implemented VPS Bund as a PHP-based application integrated into a TYPO3 system. Using the VPS Bund admin tool, companies operating nationwide can be set up as master brokers and assigned to their regional SAP numbers. The scope of services also included front-end and back-end development, technical architecture and system integration, as well as the operation of the application.

​​Our Services​

  • Design and Technical Architecture
  • Front-end and Back-end Development
  • Development of the TYPO3-based application
  • Development of the VPS Bund Admin Tool
  • Illustration of ZIP Code-Based Routing
  • Integration and Assignment of Regional SAP Numbers
  • Using the Application

Why This Is Relevant

The real added value of VPS Bund lies in its simplicity: it transforms many parallel, regionally separate pathways into a single, nationwide access point. For contractual partners operating across regions, this means less administrative burden, clearer processes, and significantly easier collaboration with the AOK network.
 

At the same time, the AOK’s regional structure remains fully intact: The ZIP-code-based routing ensures that every prospective member is directed to the appropriate AOK. The sheer size of the organization—the AOK has 20.9 million members—makes it clear that such a solution must be designed centrally. Through its memberships, it serves approximately 27 million people—nearly one-third of Germany’s population.

About the AOK Federal Association

The AOK Federal Association serves as a driving force and service provider for its member organizations—the eleven AOKs. The core mission of the AOK Federal Association is to represent the interests of the AOK community in dealings with federal and European policymakers, the GKV-Spitzenverband, and the political institutions of the AOK’s contractual partners. The full-time Executive Board of the AOK Federal Association and the volunteer self-governing body work together to advocate for conditions that improve healthcare for over 27 million AOK insured individuals.​

Your Contact for Questions About Our Solutions

Marcel_Fuechtenhans
Marcel Füchtenhans
Expert for the Digitalization of Health Insurance Companies