Unified Commerce: Easy Integration With aroma®
E-Commerce, Order Management, Fulfillment and Payment from a Single Source, combined in a Unified Commerce Suite
aroma® - The Unified Commerce Suite for Omnichannel Commerce
The aroma® Unified Commerce Suite is the central solution for companies that want to make their omnichannel strategy efficient, scalable and future-proof. As a powerful platform, it combines order management, returns processing, real-time inventory management, payment integration and a headless commerce backend - all in one suite.
With lightning-fast API response times and a high processing capacity, the aroma® Unified Commerce Suite ensures maximum performance - even during peak periods such as Black Friday. Thanks to seamless integration with ERP, CRM and payment systems as well as flexible fulfillment options such as Click & Collect or Ship-from-Store, it offers a consistent customer experience across all channels.
Why aroma®?
API-first approach
aroma® enables seamless integrations with ERP, CRM, WMS and payment service providers. This promotes the agility and adaptability of your business processes.
Headless Commerce Backend
Powerful APIs guarantee fast response times for order processing and enable real-time stock reservation during checkout.
Real-time data processing
Profit from real-time synchronization of order data, stocks and returns at all sales channels to avoid overselling and stock shortages.
Scalability
aroma® grows with your business - from small environments to large, cloud-based setups that can process thousands of orders per hour.
AI-controlled functions
aroma® uses advanced technologies such as return optimization and product recommendations to personalize the shopping experience online and offline.
Customer service
The automated communication by aroma® for order confirmations, delivery updates and invoices increases your customer satisfaction.
Find out even more about exciting international projects and our IT solutions for the Retail & Consumer Goods sector.
Benefit from Our Experience
Arvato Systems is one of the leading enablers when it comes to Business Transformation in Retail. Our consultants are both IT and business experts - we always have our finger on the pulse in terms of best practices, trends, and innovations in Digital Commerce. Benefit from our experience from > 15 years of omnichannel business for more than 50 retail companies: Customers in 150 countries rely on our expertise for the successful implementation of their unified commerce strategies. These decades of experience have been incorporated into aroma® - so that you too can inspire your customers with a consistent shopping experience.
Frequently Asked Questions about Unified Commerce
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What is Omnichannel Commerce?
Omnichannel commerce (also: multichannel retailing, omnichannel retailing) refers to the integration of different sales channels such as retail stores, e-commerce websites, apps or social networks to provide customers with a unified and consistent buying experience.
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What is an Omnichannel Solution?
Customers today interact on different channels before making a purchase decision. An Omnichannel solution allows the seamless integration of all sales channels to provide customers with the perfect shopping experience, regardless of the channel used.
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What is Unified Commerce?
Unified commerce refers to the seamless integration and connection of all of a company's omnichannel channels. Online and offline sales channels as well as all relevant processes and data are interlinked to enable smooth interaction and transactions. A unified commerce strategy enables companies to better understand their customers in omnichannel commerce, address them individually and create a consistent brand experience across all touchpoints. Overall, the unified commerce strategy focuses on the holistic customer experience, while the omnichannel strategy focuses on the diversity of channels.
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What are the benefits of Unified Commerce?
- Unified customer experience: Customers can switch seamlessly between different sales channels without having to interrupt their customer journey.
- Increased efficiency: By integrating all sales channels into one system, companies can optimize processes and reduce costs.
- Better data analysis: A unified commerce strategy supports better data analysis by collecting, consolidating and analyzing data from different channels.
- Personalization: Unified commerce enables companies to offer personalized offers and recommendations based on customer behavior.
- Real-time data: Companies have access to real-time data across all sales channels, enabling a faster response to market trends.
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Why use a Unified Commerce Suite in omnichannel commerce?
An integrated solution with scalable features for retail can help companies with a high need for customization in particular to actively optimize their business processes, inventory handling and customer journeys in the market. Thanks to API-first technology, companies can weigh up which features can contribute to a comprehensive solution for their business and then flexibly connect these to existing systems. This makes the omnichannel strategy quick and easy to expand and missing functionalities can be added to your IT architecture successively - an important step towards creating a true unified commerce experience with flexible omnichannel services.
Frequently asked questions about aroma®
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What is the aroma Unified Commerce Suite?
The aroma Unified Commerce Suite is a comprehensive solution for optimizing your e-commerce and omnichannel processes across all sales channels, including order and returns management.
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How does aroma help with order processing?
aroma uses a distributed order management system that intelligently routes orders, taking stock availability, customer proximity and shipping costs into account.
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What are the benefits of real-time inventory management?
The real-time inventory management of aroma ensures that you are always informed about current stock levels and can avoid overselling.
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Can aroma be integrated with existing systems?
Yes, aroma is API-first and can be seamlessly integrated into existing ERP, CRM and WMS systems.
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How can I find out more about aroma?
Contact us for a live demo or take a look at our latest blog posts.