Stores and Onlineshops in Harmony
Successful Omnichannel Services for Retailers
BU: The Arvato Systems service portfolio also shows that omnichannel is one of the most important instances along the value chain in the retail and consumer goods industry.
Omnichannel can become even more efficient as long as it meets customer needs. So don't be afraid of new services or IT solutions, but look at your customer experience as a holistic process that needs to be supported by your omnichannel strategy. It is often small interfaces that can make your omnichannel strategy more successful. Consider them as the basis for always being able to strategically and flexibly adapt other goals, such as customer loyalty programs or store inventories, to customer behavior.