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Data & AI for Retail and Consumer Goods

Automate processes. Optimize data. Revolutionizing retail.

 
Use Case
Advantages
Our services
 

Artificial intelligence and generative AI are catalysts for the future of your digital commerce strategy. AI integrates with cutting-edge technologies and contributes equally to their optimization so that your digital commerce remains competitive along the entire value chain.

 

Used in the right places, companies in the retail and consumer goods industry benefit from the real advantages of artificial intelligence: AI supports your data analysis and data management, enabling personalized customer approaches and helping to increase your conversion rate. Artificial intelligence supports automation in your company and creates resources for your specialist staff. The bottom line is that a clear data and AI strategy offers real growth potential for your sales and makes digital commerce more efficient in the long term.

AI holistic

Effective Use of Artificial Intelligence to Optimize Data in Digital Commerce: Focus On Data & AI

What is the difference between AI and Generative AI?

Artificial intelligence refers to the general replication of human intelligence by machines, while Generative AI specifically targets the ability of AI systems to generate new content or data based on existing information and patterns.

Benefits for You as a Retailer or Consumer Goods Manufacturer

Reduce costs

Reduce costs at every step of the process and become more competitive and adaptable.

Increase efficiency

Increase the efficiency of your digital commerce by using AI to perform data-based analyses.

Optimize processes in retail

Learn from data-based recommendations from your AI and adapt optimally to new market requirements and customer needs.

Save time and increase productivity

The combination of different automation tools (hyperautomation) creates capacity in your specialist departments for value-adding tasks.

Improve production processes

Automation and artificial intelligence ensure the stability and quality of your production processes and increase the value of your brand.

Support marketing and customer service

With AI chatbots, you can answer customer questions accurately, while your marketing uses artificial intelligence to create targeted materials and content.

Our Services for Your Success

Avvia - Modern Managed Cloud IT

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Arvato Systems has developed a framework architecture (more about AVVIA) that enables us to implement customized GenAI solutions for you quickly. As shown in the following illustration, the challenge lies in orchestrating the use cases, your business context, and a suitable language model. We take care of this for you.

Your Contact for Data and AI in retail

alexander-mosch-foto_256x256
Alexander Mosch
Expert for Commerce
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Note: We Use Cookies
Note: We Use Cookies

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