Consulting & Innovation
Solutions & Technologies
Infrastructure & Operations
Industries
More
MA_Laura_Schoening_Medien
YOUR CONTACT
Pandora Case Study Neutral

Experience-Driven Commerce with Salesforce and Coremedia

International Jewelry Manufacturer


Jewelry Manufacturer Places its Trust in Arvato Systems and CoreMedia

ArvatoSystems_Cases_Schmuckhersteller.adaptive.1280

For a long time it was common to run and manage both shop and brand websites on different platforms. In the meantime, this strategy is outdated as companies are wasting so much potential, such as a high conversion rate. Potential customers could only research the products on the brand website. When they clicked a piece of jewelry they were redirected to the website for the online shop, thus landing in another domain.

Customer Benefits

Optimal user experience in the online shop
Higher conversion rate and sales
Integration of CoreMedia and Salesforce Commerce Cloud
Considerably streamlined introduction times for digital campaigns
MA_Arne_Hellmich_Medien

Together with our project partner, we were able to achieve rapid success within a short period of time, while meeting the requirements of the customer in the best possible way.

Arvato Systems S4M GmbH

Project Overview

Background Situation

After extensive consultation from Arvato Systems, the jewelry manufacturer opted for the CoreMedia Content Management System. Arvato Systems is a Platinum Partner of this CMS manufacturer. The jewelry manufacturer was impressed by the IT service provider's outstanding expertise, tailored adaptions, and ability to integrate the CMS into the existing Salesforce Commerce solution in an uncomplicated manner.

Vision

Throughout the year, the jewelry manufacturer wanted to deliver various marketing campaigns on Valentine's Day or Mother's Day, for example. The company needed attractive campaign pages in order to implement such activities. CoreMedia recommended implementing the CMS in stages for the project, which both project partners were able to implement efficiently and in a results-oriented manner.

Solution

The jewelry manufacturer can now deliver the content as required thanks to the combination of online store and marketing content. Eventually both websites will be completely merged. Arvato Systems will remain the company's partner for the further expansion of the eCommerce strategy using CoreMedia.

Figures, Data, Facts

Salesforce Commerce Cloud
The intelligent end-to-end solution for B2C eCommerce
CoreMedia
Content Experience Platform
Optimized Shopping Experience
Combination of online store and marketing content

The Customer

Founded in 1982, the international jewelry manufacturer soon realized the importance of selling jewelry online. That is why the company set up an eCommerce platform for the European market in 2011 and gradually expanded it to other countries.

Further Information

Would you like more information about this project?

You May Also Be Interested In

CoreMedia Content Cloud

As a CoreMedia Platinum Partner, Arvato Systems shines with comprehensive expertise in content management, customer journey and digital experience.

UX and UI Design

We create unique user experiences – for you and your customers.

Marketing Automation

The future of marketing and the basis for personalization.

Your Contact for Digital Experience Solutions

MA_Laura_Schoening_Medien
Laura Schöning
Expert for Customer Experience